Learn about the Segmentation feature in Intelligent 360.

Segmentation in Reltio Intelligent 360 empowers you with the ability to create fine grained audiences based on entity and interaction data. You can analyze data more effectively, tailor marketing campaigns or personalize customer service strategies to target particular customer audiences. For more information, see topic Segmentation at a glance.

For details about how segmentation executes directly in Snowflake, see Reltio Zero Copy segmentation with Snowflake